Apple hit with trademark lawsuit over iPhone X for animoji feature

The company claims Apple stole the name to use on a feature of its iPhone X


According to a report; Tokyo based Emonster KK sued Apple on Wednesday in federal court at San Francisco. 


Apple spokesman declined to comment.


The Animoji feature allows users to animate the facial expressions of emojis using facial recognition technology, which Apple included on the iPhone X and is scheduled for release in November.


Apple’s chief marketing officer Phil Schiller introduced the animoji feature during the iPhone X launch event on Sept 12 and said this is a great experience for communicating with family and friends.


According to the lawsuit, Emonster chief executive Enrique Bonansea launched an animated texting app in 2014 called Animoji and registered a trademark on the product name.


Emonster’s complaint was:  Apple decided to take the name and pretend to the world that Animoji was original to Apple


Emonster seeking for unspecified money damages and court order blocking Apple from using the Animoji, while the lawsuit is pending.

At this point iPhone X shipment date is not cleared.