Apple Store Employee Launches Union Bid

No one can say Apple has a clean slate when it comes to how workers who create its products are treated. But, generally speaking, Apple’s retail store employees are known for their fierce devotion to the company. That generalization has now come into question, with news that an Apple Store employee has launched a campaign to unionize his fellow retail workers.

Reuters reports that Cory Moll, a 30-year-old part-time employee at a San Francisco Apple Store making $14 an hour, is trying to form a union to fight for better wages and benefits for Apple’s 30,000 retail employees in 325 stores around the world.

He’s taken the campaign public, in hopes that more employees would be encouraged to join. Support, though, has been underwhelming thus far. “There’s a lot of hesitation to want to speak about it,” Moll told Reuters. “I don’t think there’s 50 percent (support) in any one store but as people talk about it, we could get close in a couple of stores.”

Apple confirmed that Moll is an employee, but declined further comment.

Moll’s website, Apple Retail Workers Union, doesn’t offer much information beyond: “At Apple, our most important resource, our soul, is our people. Our Time Has Come.”

The effort is apparently in its early stages. “There’s definitely no call to action yet,” Moll told Reuters. “Right now what I hope to gain is to get people to start talking about it and get comfortable with it.”